Retail
A rewarding experience for in store shopping!
GoGainr
Overview
GoGainr is a platform for users to discover and redeem coupons and rewards at local shops. It offers a convenient and effective way for users to save money while shopping and for businesses to attract and retain customers.
Problem Statement
The availability of online shopping options, changes in consumer behavior, the impact of COVID-19, and other factors has resulted in local stores and showrooms losing out walk in customers
Solution
Incentivize and motivate consumers to seize better deals and save money through In store shopping
Product Goals
- To design a Mobile app for local businesses to create and advertise their in store coupons and offers
- To design a Mobile app for customers to find and redeem coupons in nearby stores
INDUSTRY
🏢 Client Work
CATEGORY
UI-UX
MY ROLE
User research Product design Frontend Dev
TOOLS
Figma, Flutter [UI Dev], Miro
Process
Through stakeholder interviews the business goals of the product was determined and value proposition for different users were defined.
The user research involved surveys and interview which gave an insight into user expectations and friction points, We also evaluated data on consumer shopping behavior and analyzed the market's existing apps.
Based on the results of the user research, the needs of the users were listed out based on which product features were prioritized
